TVS Monitor human choices

The United States began using Nielsen device to analyze the voices of television programs, which are directly related to smart TVs.

The site “Adwebk” reported that the device uses the gramote technique to identify the preferred content, monitor user activity and choose the appropriate advertisements for him.

However, American experts see this technology as a real threat, after all the data is done by conventional smart TVs.

The system is tested in 5 large cities, and the Content Analyzer is tuned to live streaming or webcasting, allowing for a deeper examination of user data.

If the new technology proves its efficiency and integrity, it will be integrated with smart TVs in the manufacturing stage.

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